Cookie Policy
Operated by PK - Project Key Solutions S.r.l. — P.IVA IT15538561000
Last updated: March 2026
1. Introduction
This Cookie Policy explains how MacroCade uses cookies and similar tracking technologies on macrocade.com. It is issued in compliance with Regulation (EU) 2016/679 (GDPR), the Italian Privacy Code, and the Guidelines on cookies issued by the Italian Data Protection Authority (Garante) on 10 June 2021.
Your use of non-essential cookies is subject to your prior consent, collected via our cookie consent banner. Strictly necessary cookies are exempt from consent requirements.
2. Strictly Necessary Cookies
Essential for platform operation. No consent required. These cookies do not collect data used for tracking or marketing.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
session_token | MacroCade | Authenticated session management | Session |
csrf_token | MacroCade | CSRF security protection | Session |
cookie_consent | MacroCade | Stores your cookie consent preferences | 12 months |
sb-auth-token | Supabase via MacroCade | Authentication token for Supabase sessions | Session / 1 hour |
3. Preference Cookies
Allow the platform to remember your choices for a more personalized experience. Consent required.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
user_prefs | MacroCade | Stores UI and display preferences | 12 months |
theme | MacroCade | Stores dark/light mode preference | 12 months |
locale | MacroCade | Stores language/locale preference | 12 months |
4. Analytical Cookies
Help us understand how users interact with MacroCade. Data is collected in aggregate and pseudonymized form. Consent required. We use Google Analytics 4 with IP anonymization enabled and data sharing with Google for advertising disabled.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
_ga | Google LLC | Distinguishes unique users; stores a randomly generated client ID | 2 years |
_ga_[ID] | Google LLC | Persists session state | 2 years |
_gid | Google LLC | Distinguishes unique users; refreshed every 24 hours | 24 hours |
_gat | Google LLC | Throttles request rate to Google Analytics | 1 minute |
5. Marketing and Retargeting Cookies
Used to deliver relevant advertising and measure campaign effectiveness. Only activated with your explicit consent. Providers include Meta (Facebook/Instagram), Google Ads, and LinkedIn.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
_fbp | Meta Platforms | Identifies browsers for advertising purposes | 3 months |
_fbc | Meta Platforms | Stores last ad click; used for attribution | 3 months |
_gcl_au | Google LLC | Google Ads conversion tracking | 3 months |
IDE | Google LLC (doubleclick.net) | Retargeting and conversion measurement | 13 months |
li_fat_id | Member indirect identifier for ad attribution | 30 days | |
bcookie | Browser ID cookie | 2 years |
6. Managing Your Cookie Preferences
You can manage your cookie preferences at any time via:
- The cookie consent banner displayed on your first visit (and accessible via the “Cookie Preferences” link in the footer).
- Browser settings — most browsers allow you to block, delete, or manage cookies through their privacy settings.
- Third-party opt-out tools: Google Analytics opt-out, Google Ads settings, Meta Ad Preferences, LinkedIn Ad Settings, and the EU’s Your Online Choices platform.
Note: blocking strictly necessary cookies may prevent parts of the platform from functioning correctly.
7. Contact
For questions about this Cookie Policy: privacy@macrocade.com — DPO: dpo@macrocade.com